The company is a Finnish food processing company that has managed to enter international markets for its products in Europe. The company owners wanted to achieve strong international growth over the next five years. To fund international growth, the company sold its side business, but it also needed outside funding. Konsulttiyhtymä AIKA surveyed and evaluated the profiles of various crowdfunding channels and their suitability for the company’s situation. The evaluation covered things like products, the market situation, users and growth targets. AIKA also prepared for the company as a turnkey service a crowdfunding campaign that included an investor-marketing plan: more precise definition of the target group, core messages, growth story, a scheduled implementation plan and marketing materials.
Crowdfunding consulting is suitable for growth companies that wish to effortlessly obtain equity or outside capital with a lead time of 3-5 months.
Partner Antti Lehtimäki