Johanna Siltala
Johanna Siltala is a professional in brand marketing, an expert in the food industry and a reformer of commercial operation.
Johanna has more than 20 years of experience in consumer marketing with leading brands in Finland (including Elovena, Sunnuntai, Xylitol-Jenkki, Mynthon, Abba) at Raisio Group’s food unit, Leaf Oy and FelixAbba Oy.
The most significant achievement in her professional career is the broad reform of commercial operations at Raisio’s food unit, which turned the business operation very profitable and made it grow.
As the marketing director for Northern Europe at Raisio’s food unit (2006-2013), Johanna was respected particularly as a reformer and coach. During her time at Leaf Oy (1997-2006), she was praised for her strategic thinking and marketing actions and product launches that sparked constant growth for brands. At Felix-Abba (1990-1997), joint Nordic projects resulted in successful product launches (e.g. AC Nielsen’s Launch of the Year award for the launch of RisiFrutti).
Johanna’s skills in strategic work, development of a brand portfolio and product portfolio and different areas of marketing communication can be utilized in all B2B and B2C business operations.
Johanna’s experience with the renewal of processes (Brand Management and New Product Development) as well as corporate communication and various consumer studies are suitable for the development of small as well as large enterprises.
Johanna is familiar with the journey of a consumer product from raw materials and production through the grocery store / HoReCa sector to the consumers. She knows how to influence buyers’ decisions and the consumer’s choice: what a good sales presentation, attractive food packaging or effective consumer promotion is like or what kind of advertisement works in the conventional or digital media; in other words, what actions to take to achieve growth in sales.
Tel. +358 (0)40 506 1508
Timo Vasankari
Timo Vasankari has worked at technology companies in various product development and product management tasks from software developer and project manager to technology director. At Sanako Oy, an international technology company whose products are sold in over 100 countries and with over 6,000,000 users every week, Timo was involved in the founding of the company with investment funds, and as a member of the board, was responsible for its product development and product management functions and technology strategy. In development work, Timo has experience in utilizing his own R&D organization and development partner network and research organizations as well as management of strategic technology partnerships. Before Sanako, Timo worked as a software development director at Teleste Oy and as an ICT consultant and project manager at the Enator group.
Timo knows the dependencies between a company’s business strategy and technology strategy, the challenges and laws of product development in a small or medium enterprise and agile development methods, and is experienced in realizing and developing the business opportunities of product development innovations. He has worked as the main responsible project manager at projects worth 1-4 M€ which have given birth to entire new product families in international business. The solutions developed have been protected with patents and received awards, such as the “Best New Education Solution” Codie award from the Software and Information Industry Association.
Tel. +358 (0)40 554 6246
This email address is being protected from spambots. You need JavaScript enabled to view it.
Janne Aaltonen, TkT, on kutsuttu konsultiksi Konsulttiyhtymä AIKAAN (2)
Janne Aaltonen, TkT, vastaa Konsulttiyhtymä AJAN innovaatiojohtamis- ja IPR-palveluista. Tarkempaa tietoa Jannen osaamisesta ja tarjoamista palveluista löytyy hänen oman yrityksensä Moosedog Oy:n nettisivuilta www.moosedog.fi
Tutkimusyhteistyö Sisustusarkkitehdit SIO ry:n kanssa (2)
Sisustusarkkitehdit SIO ry ja Konsulttiyhtymä AIKA Oy ovat sopineet yhteistyöstä sisustamisen toimialan tutkimustoiminnassa. Yhteistyö käynnistyy helmikuun alussa 2011.
Tutkimusyhteistyö Sisustussuunnittelija SI ry:n kanssa (2)
Sisustussuunnittelijat SI ry ja Konsulttiyhtymä AIKA Oy ovat sopineet yhteistyöstä sisustamisen toimialan tutkimustoiminnassa. Yhteistyö käynnistyy helmikuun alussa 2011.